Our Services

Why Social Media Management is something you should consider:

At Caruso and Co, we specialize in crafting cohesive brand identities across every digital touchpoint.
Our team blends strategy and creativity to deliver curated content that not only boosts visibility, but also builds trust, drives engagement, and turns followers into loyal fans.

Social Media Management

*Custom packages available upon request*
Social media management is the art and strategy of creating, planning, and optimizing content across platforms like Instagram, TikTok, Facebook, LinkedIn, and more. It goes far beyond just posting—it’s about building brand awareness, connecting with your audience, and driving meaningful engagement that leads to growth. From content creation and scheduling to analytics and community management, every piece is crafted with purpose.

An all-inclusive experience for brands ready to scale their online presence with professional content creation, deeper strategy, and hands-on support.
Starting at $3,000
Includes:
- Custom posting strategy for two platforms (Instagram, Facebook, Google Business, LinkedIn, or Pinterest)
- In-person monthly content creation
- Quarterly branded photography sessions
- Story strategy and posting, with content captured and created by our team
- Monthly 1-hour strategy calls
- Daily community engagement
- Graphic design and standard video editing (Reels, promos, recaps)
- Monthly analytics and growth report
Ideal for businesses that want to hand off their social media entirely and have a consistent flow of professional, on-brand content created and managed for them.
A streamlined solution for businesses that can provide their own content and need expert support in turning it into an impactful social media presence.
Starting at $2,250
Includes:
- Custom posting strategy for one platform (Instagram, Facebook, Google Business, LinkedIn, or Pinterest)
- Content provided by the client; we handle caption writing, formatting, and scheduling
- Story posting strategy and support (using client-provided assets)
- One 30-minute monthly strategy call
- Daily community engagement
- Basic graphic design needs (quotes, promos, highlights, etc.)
- Monthly performance insights and analytics report
Perfect for businesses that already capture their own content and need a strategic partner to take it off their plate and turn it into results.
Need a helping hand in any of these areas? We’ve got you covered!
On-Camera Personality
As the face of your brand, our team brings energy and authenticity to your video content. Whether creating eye-catching Reels, engaging TikToks, or hosting live sessions, we step in to represent your brand with confidence and professionalism. This service is perfect if you don’t want to be on camera yourself but still want to connect with your audience meaningful way.
Pricing:
- $250/session (up to 2 hours of filming)
- $100/additional hour
- Includes one revision per video; additional edits available for $50 each
Paid Ad Management
Let our team take the stress out of running ads! We specialize in managing paid ad campaigns across Instagram, Facebook, and Google. From targeting the right audience to optimizing performance and providing detailed analytics, we ensure your ad dollars are working hard to grow your business.
Pricing:
- $500/month for budgets under $1,500
- Includes weekly performance updates and a monthly strategy call
Influencer Marketing
Tap into the power of influencer collaborations! Our team will help connect your brand with the right influencers to amplify your reach and build trust with their audiences. From outreach and negotiation to campaign coordination and performance tracking, we handle it all so you can see real results.
Pricing:
- $250/campaign (up to 3 influencers)
- $150/additional influencer
- Includes detailed campaign report
Email Marketing
Stay top-of mind with your audience through beautifully designed and high-converting email campaigns. We’ll create custom templates, write compelling copy, and segment your audience for the best results. Analytics and A/B testing are included to ensure every email works harder for you.
Pricing:
- $300/month for 2 campaigns (up to 3 emails each)
- $100/additional campaign
- Includes detailed performance reports
Additional Platforms
Want to expand your reach? We can manage additional platforms like Pinterest, LinkedIn, or YouTube, tailoring content strategies to fit each platform’s unique audience. With consistent, engaging posts, your brand will thrive across all channels.
Pricing:
- $500/month per platform
- Includes 8 posts/reels per month, custom strategy, and engagement

Take this off my plate!

Branding Sessions

Brand photography is like giving your business a visual personality. It captures your vibe, whether it's your fantastic team, stunning products, or calm space. Let our team capture images that grab your audience's attention and make you unforgettable. We believe it's all about standing out, building trust, and turning heads!

Package Name: The Ultimate Brand Boost
Investment: $1,200
What’s Included:
- Pre-Session Consultation: A 30-minute planning call to discuss your brand’s vibe, goals, and any specific shots or aesthetics you want to capture. We'll help you define the look and feel to ensure everything aligns with your brand.
- Studio Photography Session: A 2-hour professional photo session in a studio setting with multiple setups and backdrops tailored to your brand's style.
  - Studio cost included in price
- All Best Session Images: You’ll receive 40+ fully edited, high-resolution images that capture your brand’s personality and style. You’ll have full rights to use them across your website, social media, and marketing materials.
- Behind-the-Scenes Footage: Fun and authentic behind-the-scenes content during the shoot (video clips and candid shots) to give your audience a sneak peek into your branding process. Perfect for Instagram Stories, Reels, or TikTok!
- Outfit and Prop Guidance: Up to 3 outfit changes and recommendations for props that enhance the shoot and align with your brand message.
- Quick Turnaround: A 7-day delivery of all edited images and footage so you can start sharing and promoting your brand immediately.
Want to add a little bit of spice to your session?
- Additional hours in the studio - $250

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Let's elevate my brand

Content Creation Sessions

Content creation is your key to grabbing attention and making an impact online! It’s about crafting engaging, scroll-stopping videos and photos showing your brand’s unique vibe. With eye-catching content, you build connections, showcase your personality, and keep your audience coming back for more. Ready-to-post, professional content makes it easy to stay on trend and elevate your brand with minimal effort!

Let's make magic!
Investment: $1,400
- What’s Included:
  - 10 short-form videos, ready for posting
  - Quick 48-hour turnaround
  - Raw behind-the-scenes footage delivered for endless content
  - Outfit and prop suggestions for a variety of looks
End the content paralysis
Investment: $1,000
- What’s Included:
  - 8 short-form videos, edited and ready for posting
  - Quick 3-day turnaround
  - Social media-optimized, with captions and trending audio (if applicable)
  - Raw behind-the-scenes clips delivered for additional content
Need a helping hand in any of these areas? We’ve got you covered!
- Additional videos - $100

I'm ready for a content refresh

Consulting

Need fresh eyes on your brand’s online presence? Caruso & Co. offers personalized social media consulting and audits designed to help you show up with clarity, confidence, and consistency. Whether you manage your own accounts or have a small team running them, we’ll pinpoint what’s working, where you’re missing opportunities, and how to refine your content for growth that actually converts.

Each session is customized to your goals—covering everything from content pillars and posting strategy to engagement systems, community management, and creative direction. Walk away with actionable steps and a clear roadmap to elevate your online presence.

2-Part Audit + Strategy Session
$550
A deep dive into your Instagram (and optional TikTok/Facebook) covering visuals, captions, hashtags, engagement, analytics, and competitor positioning. You’ll receive a custom 10+ page audit report and a 60-min strategy call to walk through the findings.
Ongoing Support & Accountability
$950/month
Perfect for brands implementing a new strategy. Includes two 60-min calls, weekly Slack/email check-ins, and performance review mid-month to fine-tune your execution.
60-Minute 1:1 Strategy Call
$200
A focused consulting session where we audit your current profiles, discuss your goals, and create a simple action plan you can start using right away. Includes a recap email with next steps and resources.
Half-Day Deep Dive (3 Hours)
$1500
For business owners ready for a full reset—together we’ll rebuild your content pillars, develop your 30-day posting plan, and map out your visual + storytelling approach for the next quarter.
- Reel + Caption Review: $150 (up to 3 posts)
- Engagement Audit: $175 (community + response systems)
- Content Calendar Setup: $300 (custom 30-day plan)

Let's elevate my brand

Pinned Post Strategy + Creation Package

Your pinned posts are the front door to your brand — the first thing new visitors see, and the foundation of how your story is told online.

This package is designed to help you instantly elevate your social presence with a cohesive set of three high-quality, scroll-stopping pinned posts that clearly communicate:

Who you are
What you offer / how to work with you
Your story, mission, or “why”

This offer is perfect for brands, studios, or creators who want their profiles to instantly tell their story — beautifully, strategically, and authentically.
Investment - $2500
Here’s what’s included:
- Strategy Session: A 1:1 planning call to map out your three pinned posts, outline key messages, and finalize creative direction.
- One Full Creation Day: On-site shoot day to capture everything we need — whether that’s a brand photo session, lifestyle visuals, or short-form video content.
- Three Signature Pinned Posts: Delivered as carousel graphics, cinematic videos, or a blend of both — optimized for Instagram, TikTok, or your preferred platform.
- Professional Editing + Copy: Each post is polished, branded, and captioned for maximum engagement.
- Fast Turnaround: Final delivery within 5–7 business days.